Marketing Technology Specialist

MD, Department: Office of Institutional Advancement UMBC’s Office of Institutional Advancement supports the University’s mission and strategic priorities in a variety of ways, including telling the UMBC story through brand, stories and design; building partnerships with community stakeholders; and fundraising to support students, faculty, alumni and programs. Position Overview: The University of Maryland, Baltimore County (UMBC) seeks a skilled, motivated and data-driven marketer for the position of Marketing Technology Specialist. Centrally based in UMBC’s Office of Institutional Advancement, this position will work with the Alumni & Development Communications & Marketing (A&DCM) team to execute on technical aspects of communications and digital marketing strategies. Why Work at UMBC? UMBC offers competitive compensation. This role starts at $52,000   and  has  over 4 weeks of vacation for regular full time roles. Tuition remission is also available. What is it like to work at UMBC? Check out Glassdoor or Indeed. And read about our recent award, UMBC is a 2022 Great College to Work for…. In every category . Telework: A hybrid telework schedule may be available. Responsibilities: Specific responsibilities include:   Become the key administrator responsible for utilizing tools and systems to support data management, support website development and updates and create marketing reports. Ensure data is stored properly and flows correctly between digital channels, including websites, emails, CRM, analytics tools, social media, software and forms. Makes recommendations for and implements processes/procedures to maintain data integrity. Run reports to compare and correct record integrity on a regular basis. Develop and implement dashboards and regular reports of data and metrics to assess communications and marketing efforts. Work closely with both A&DCM team members and other OIA partners in Development and Advancement Services as well as IT staff to inform decisions about tools available to meet alumni engagement and donor/giving goals. Provide technical support to staff and create documentation for communications and marketing tools, department policies and best practices to ensure that outbound engagement and donor solicitations are accurate, timely and effective. Required Minimum Qualifications: Bachelor’s Degree, preferably in Marketing, Communications, Computer Science, Data or a related field One year experience with CRM (Customer Relationship Management), data management and marketing report generation Preferred Qualifications:  One year experience in Higher Education marketing and/or communication One year experience with Anthology (iModules) Special Instructions to Applicants: Upload a cover letter and a resume.   Closing Date: Open Until Filled. For best consideration, please submit your materials by May 19, 2023 Benefits: UMBC offers a rich benefits package. Regular and grant funded regular positions ( Full benefits summary click here ): Generous Leave which includes accruing: 22 Days of Annual Leave   15 Days of Sick Leave   15 Holidays 3 Personal Days Tuition Remission : 8 credit hours per semester Tuition remission at UMBC for eligible dependents after two years of FT employment Additional Benefits: Life and disability insurance Retirement plans (including the choice of joining the pension plan) Professional development opportunities Wellness opportunities & Much more Contingent II positions may include some benefits .  Benefits offered align with type (Regular, Contingent II, etc.) of position.  Salary: Salary starts at $52,000, commensurate with qualifications and experience. Hours: Full-time Type: Regular FLSA Status: Exempt  Equal Opportunity Statement: UMBC is an Affirmative Action/Equal Opportunity Employer. Applications from women, minority group members, veterans and individuals with disabilities are encouraged to apply. Title IX: As an institution that receives federal financial assistance, UMBC adheres to Title IX and does not discriminate on the basis of sex.  For more information about Title IX and contact information for Title IX Coordinator click here.     Accommodation:  If you require a reasonable accommodation for a disability for any part of the employment process, please contact the Human Resources Department at 410-455-2337 or MD TTY Relay Service 1-800-735-2258 between 8:30 a.m. and 4:00 p.m. Monday through Friday. Work Authorization:  As required by the 1986 Immigration Act, be prepared to present acceptable documentation upon hire showing your identity and that you are a U.S. citizen or an alien who is authorized to work.

Tagged as: design, IT

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