Wormleysburg, Pennsylvania, Harrisburg Academy is seeking a Director of Marketing and Communications. As the lead brand ambassador, a successful candidate will be responsible for furthering the school’s strategic goals, particularly related to admission and development, by creating and executing an annual marketing and communications plan.   Responsibilities    Develop an annual marketing and communications strategy to further the goals of raising the school’s profile and advancing strategic objectives  Develop a cohesive and compelling narrative that communicates Harrisburg Academy’s vision and the ongoing efforts to realize it  Coordinate across multiple departments to ensure that messages reach key audiences through appropriate channels, including but not limited to current families, prospective families, students, alumni, faculty and staff, and others  Support communications needed by the Office of Development and Alumni Relations including all gala materials, annual report, and alumni magazine.  Oversee the school’s media and public relations efforts to promote awareness of the school, its programs, events, and accomplishments of community members  Manage the school’s website, publications, and social media  Enforce brand standards for content, design, digital media, and merchandising.  Manage crisis communications as necessary  Serve as a thought partner on the leadership team and with other key stakeholders around industry trends related to communications and marketing, with a special focus on the independent school market  Serve as primary graphic designer for all assets  Manage a budget that maximizes strategic use of resources  Qualifications  Bachelor’s degree in English, Marketing & Communications, or related field  Master’s preferred  Prior experience valued Knowledge of the International Baccalaureate Program  Strong writing, editing, and verbal communications skills  Marketing project management experience, including print production, marketing and advertising campaigns, branding, broadcast email, and social media  Experience with AP style  Experience with data analytics and metrics  Knowledge of search engine marketing and search engine optimization  Experience with Blackbaud’s K-12 School Information System and Website  Experience working in an independent school is a plus   Harrisburg Academy does not discriminate in employment opportunities or practices on the basis of race, color, religion, national origin, age, disability and familial affiliation, or any other characteristic protected by law. We seek candidates who hope to foster a school environment where all people are valued and where all perspectives are respected and appreciated.  Current State Police, Child Abuse, FBI clearances, a physical, and a TB test are required. Interested candidates should submit their cover letter, resume, portfolio of applicable work, and three professional references to Adrian Allan, Head of School, at allan.a@harrisburgacademy.org .  About Harrisburg Academy  Established in 1784 by Harrisburg founder John Harris, the Academy is one of the first independent schools in America and the flagship private school in Central Pennsylvania. At Harrisburg Academy, an outstanding, forward-thinking hands-on education is paramount with students engaged on a unique journey of self-discovery, academic achievement, and social growth. Students, preschool through high school, excel in a challenging and diverse curriculum, and are well-rounded scholars and creative artists, exceptional athletes and talented musicians, and globally-minded philanthropists. They benefit from the enormous advantages of a small learning community each and every day that offers stimulating growth to prepare them for 21 st Century success to learn boldly and to think analytically, creatively, and innovatively. More information is available at www.harrisburgacademy.org .

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